The risk and supplementing your website with other people's texts? It is certainly worth choosing a proven copywriter and creating original content. Another issue is the positioning of a given website in the search engine which is discussed in more detail in the next paragraph. How is content duplication perceived by Google? As we well know Google does not take kindly to duplicate content. The first consequence of such action is a decline in the website's position in search results which of course affects its popularity and therefore sales. For many brands that have previously managed to rank on the first page of searches this may be the proverbial nail in the coffin . Google may also impose severe penalties for duplicate content in the form of a filter or blocking the website depending on the degree of plagiarism.
It is worth remembering that Google scores unique content that provides value to readers. This not only increases the website's position in the search engine but also pays off for the customers themselves. The consumer is more likely Hit Post to read an attractive and comprehensive product description than short notes about a given product repeated on several pages. Content quality is therefore a very important factor both for Google and from the point of view of a potential customer. quote: content duplication can be internal and external Duplicate content how to check if it exists on the website? In the vast ocean of websites it is difficult to avoid duplicate content.
Are you afraid of internal duplication of content on your website? SEO is the key word here! Ask for help from SEO specialists who will tell you how to prepare your content to make it as unique as possible. They will also perform appropriate redirections and optimize the website. Read also: What is evergreen content and how will it benefit your brand? How to eliminate duplicate content? To deal with duplicate content it is worth .