Increased use of chatbots Following suit

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With the success of websites, companies are beginning to use chatbots and other conversational interfaces within messaging apps to establish their brand and engage with consumers. The Panorama survey also showed that chatbots are widely used in Brazil and that Brazilian customers are satisfied with this form of automated service. After launching its API, WhatsApp immediately became one of the most popular channels for offering automated chatbot-based support. As expected, the survey results followed the app's popularity trend: 89% of Brazilian WhatsApp users reported having been assisted by a robot in a commercial conversation within the network. When looking at different age groups, it is clear that younger generations are more familiar with the WhatsApp bot function. Users between the ages of 16 and 29 represent 92% of all app users who have chatted with a chatbot . Practically tied, 91% of individuals between 30 and 49 years old also responded affirmatively. From the age of 50, there i. When compared to its competitors, WhatsApp's commercial adoption of chatbots is much higher. Less than half of respondents reported interacting with a bot through Messenger.

The social network, a member of the Meta family of services, was the first to provide an API with bot support in 2016. Third, 33% of Telegram users can relate to this as a past problem. Compared to other popular social media platforms, Instagram Direct has the lowest penetration of automated services, with only 29% of users engaging with bots. ChatGuru The numbers make it clear that WhatsApp is a vital tool for making sales and closing deals. ChatGuru was created with the aim of improving the customer service experience and optimizing commercial output, connecting companies with their Industry Email List target audience in Brazil through the most popular messaging application, WhatsApp. ChatGuru's conversational software can be the first point of contact with the consumer, answering their questions and guiding them through the purchasing process without them having to wait in line, which could lead them to abandon the purchase. As a result of our technology, your company can now communicate with your customers 24 hours a day, seven days a week. Connecting your WhatsApp business account to ChatGuru allows you to take advantage of all of our platform's powerful features, including chatbots, quick replies, customer service rotation, automated smart funnel, and personalized campaigns.



Everything your company needs to scale your support service without compromising quality. Our software also generates monthly reports in any format you want. You can obtain tracking information in your email or WhatsApp, defining the ideal criteria for your needs. With this, your company can benefit from using ChatGuru to improve your marketing and sales strategies. Integrating ChatGuru with your existing customer relationship management (CRM) software can help your business save even more time and effort. If a consumer is looking for a gift on their mobile device, for example. The search results can take them to your business listing, and if you set up deep links, they will be transported directly to your app where they can choose to create an account and preserve payment details for future purchases. By using direct links, marketers can improve conversions by an average of more than two times, according to data from Google . However, due to divisions that often exist between web developers and marketing teams, technically executing this streamlined experience can be challenging. Google's Web to App Connect is a new collection of tools designed to simplify the process of creating deep connections for use by marketing teams and developers. Your company can sign up to test Web to App Connect when it enters beta later this year.